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Marketing Specialist

marco

marco

Marketing & Communications
Montevideo, Montevideo Department, Uruguay
Posted on Apr 22, 2025

At Marco, we believe that global growth is a team effort. We are looking for a Marketing Specialist, who is as versatile as a Swiss Army Knife as you will execute: B2B marketing strategies, manage digital communities, and support event organization to drive Marco’s growth in LatAm while maintaining internal and external brand consistency.

What Will You Do?

1. Content & Communities

  • Create strategic B2B content (posts, newsletters, guides) to position Marco as a fintech leader.
  • Manage online communities (e.g., LinkedIn groups, forums) to boost engagement and loyalty.
  • Use AI tools (ChatGPT, Grammarly) to optimize copywriting and trend analysis.

2. Event Management

  • Support event logistics (webinars, meetups): registrations, vendor coordination, and post-event follow-ups.
  • Track event-generated leads using HubSpot/Salesforce.

3. Cross-Functional Collaboration

  • Collaborate with Internal Communications to produce monthly internal and external newsletters, as well as culture-focused content strategies (e.g. employee testimonials).
  • Collaborate with Partnerships team to launch co-branding campaigns.
  • Coordinate with agencies and designers on asset production.

Skills Needed

Experience:

  • 2-4 years in digital marketing (B2B, fintech, or startups preferred).
  • Basic knowledge of HubSpot/Salesforce (curiosity to learn is key!).

Hard Skills:

  • B2B Content Creation (professional yet approachable tone).
  • Community Management (moderation, engagement strategies).
  • Basic design skills (Canva, simple video editing).
  • Fluent Spanish and English (content creation in both)

Soft Skills:

  • Proactivity: Spot trends and turn them into opportunities.
  • Attention to Detail: From event planning to customer interactions.
  • Empathy: Simplify complex topics for diverse audiences.
  • Autonomy with Support: You’ll receive guidance from the Marketing Manager but need to be self-driven.
  • Generalist Role: Perfect for someone who thrives in diverse projects.

Benefits

  • Unlimited PTO (true flexibility).
  • Healthcare
  • Hybrid model (2-3 days/week in Montevideo office).

Marco celebrates diversity and inclusion, and is an Equal Opportunity Employer. All qualified applicants will receive consideration or employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, pregnancy status, marital status, military or protected veteran status, genetics, or any other characteristic protected by law.